A good design for a customised food truck interior and exterior must be considered before the food truck designer gets to work on the project. A successful food truck business has an interior design to accommodate current and future growth capabilities, and an exterior design that will attract target buyers.

This article is intended to help entrepreneurs, family-owned businesses and restaurant chains know the four must-have elements that the best food truck design company will consider when building the platform and designing the exterior to get you off to a great start and an amazing profit with steady growth year after year.

1. Design the interior of your Food Truck with Stainless Steel

Materials are everything. Some buyers will opt for cheaper materials that are porous, difficult to clean, stain easily and can even get food stuck to them (cutting a salad in certain types of plastic can give a strange chemical taste to the food over time from contact with these products, and although they are not toxic, the taste is).

You should always opt for a high quality stainless steel interior. This includes the floor, the walls, the counters, the storage; everything should be stainless steel. It is by far the most sanitary interior material, easy to clean and it also looks modern and nice.

2. Food Truck builders will design a growth-driven platform

A growth-driven platform is something that the best food truck trailer manufacturers in the industry do to ensure that the space works for their customers now and will continue to be a great solution for their future needs as they grow. You should work with food trailer manufacturers who take the time to sit down with you, understand your menu, brand and target customers, as well as what your growth goals are and where you see it in five years.

The interior design of a fast food trailer will include the equipment needed to store, prepare and cook food, and will have enough space to accommodate your existing equipment. But if your growth goal is to add an industrial oven and juicer, along with two other staff members, then today's mobile food truck design must have room for these future goals. And only food truck builders who base their food truck design on the goals of their customers will be able to make this possible.

3. Does technology have a place in your design?

There are several types of technology that can be implemented in food trucks. From the exterior touch screen that allows people to place their orders, to fun lighting for night time aesthetics, and even technology for entertainment when you have those long lines at food truck caravan festivals or when parked outside a conference or sporting event, your needs may vary. But the technology should provide a solution for your customers or attract people to your truck.

For example, if your target audience is the night crowds that gather in the city where all the clubs are, having fun with flashing LED lights to make them feel that the party is still going on could attract potential customers. If your target audience is at lunch rush hour downtown, then having touch screens for ordering with pick-up times would be an incredible incentive.

4. Your outdoors food truck design 

You have two main options: vinyl wraps or a hand-painted job (with traditional brushes or airbrushes). If your food truck is going to operate near the beach where the air has high levels of salinity, or if you plan to do business in the mountains during the winter season, where the weather can be harsh and the roads are salty, a vinyl wrap would be the best option because they withstand the harsh conditions better.

???But just make sure the custom food truck brands your business, showcases your logo and social media channels, and has an overall design that ties in your local customers, geographic location and menu items. After all, people love familiarity, and a familiar design with food they know and love that showcases their hometown. These key points will generate more traffic and thus more sales.

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